Apply today.A shot at the$1,000,000+global prize pool

Alibaba.com's CoCreate Pitch is the world's largest product-based startup competition. Hello Alice is the US delivery partner. Apply today — and if selected, pitch in Los Angeles September 9–10 in front of 8,000+ buyers and a 700M+ omnichannel audience.

How it works

01

Click Apply Now.

Head straight to the CoCreate Pitch application form — no downloads, no plugins.

02

Complete and submit your application.

Tell us about your business and your product. It only takes a few minutes.

03

If selected, fly to LA September 9–10.

Pitch at the CoCreate Summit at the LA Convention Center and receive $10,000 just for making the cut.

We get what 2026 looks like for you.

You're trying to grow a small business in the most expensive customer-acquisition environment we've ever had. Every channel costs more than it did a year ago, supply chains still aren't stable, and everyone keeps telling you to "use AI" without telling you what to actually do with it.

Meanwhile, you're watching new product brands come out of nowhere and explode — and you can't tell whether they're getting lucky or whether they know something you don't.

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